Everyday Practice designed the key visual for the Yeongdeungpo Seonyudo Park Festival, establishing the festival’s identity through the unique spatial character of Seonyudo Park, where nature and art coexist in harmony.

Inspired by the concept of ‘a mystical island beyond the ordinary’, the design reinterprets the park’s historical layers and symbolic meanings, capturing a landscape where time, nature, and architecture converge.

Motifs such as the flowing water paths of the former water purification plant, preserved concrete structures, and the topographic layout of Seonyudo Park were utilized as key visual elements. The design evokes the serene atmosphere of an island separated from the city, articulating the festival’s identity through vibrant colors and a dreamlike visual language.